Consumers rate in-store clinics
Quick View. Feb. 19, 2007.
| What is the primary reason that you decided to get health services at an in-store clinic? |
| Convenient hours |
56% |
| Convenient location |
48% |
| Wait for appointment at health care provider was too long |
28% |
| Same quality of care as other options |
24% |
| Other options are more expensive |
9% |
| Convenient payment options |
8% |
| To what extent do you agree with the following statement? |
| I am very likely to use a clinic again |
55% |
| Health professionals at clinics provide better customer service than personnel at a doctor office |
15% |
| Clinics offer better value than a typical doctor's office visit |
14% |
| Clinics offer better care than a typical doctor's office visit |
7% |
More than half of consumers who have gone to in-store clinics say they would go back.
Only 3% of consumers have sought care at in-store clinics, according to a survey of nearly 11,000 North American households by Forrester Research, a technology and market research firm. There's no strong indicator that differentiates clinic visitors from nonvisitors, but convenience, rather than quality, seemed to be the motivating factor.
Source: Forrester Research
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Copyright 2007 American Medical Association. All rights reserved.
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