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BUSINESS
Doctor's new venture goes by land and by seaAn emergency physician branches out into the travel business.By Tylerl Chin, AMNews staff. Oct. 13, 2003. 
Making sidelines pay
Doctors who branched out beyond running their practice tell why they did it, how they did it, and what you should know before you do it. Contribute Name: Cynthia Buchanan, MD Specialty: Emergency physician, board certified in family medicine Location: Charlotte, N.C. Business: CruiseOne Inc., a travel agency that books cruises for vacationers and honeymooners. Annual revenue: $30,000 Why she started the business: After working in the emergency department for about a decade, Dr. Buchanan was looking for something that would add more balance to her life. "My husband and I went on a cruise in January 2001 and thoroughly enjoyed it," she said. "[We] came back and thought it'd be a really fun thing to get into. ... I've always wanted to do something in the travel business." [...]Business Pitch profiles are quick glimpses into the lives of physicians who are turning their interests outside of medicine into profitable enterprises.
Full text of AMNews content, including more about how this physician got into this business and what it's like balancing it with a medical practice, is available to AMA members and paid subscribers.
Copyright 2003 American Medical Association. All rights reserved.
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