Truth in Advertising
The AMA Advocacy Resource Center's Truth in Advertising campaign highlights the need for health care providers to clearly and honestly state their level of training, education and licensing. Patients deserve to have this information when in face-to-face encounters as well as when they read health care practitioners’ advertising, marketing and other communications materials. The materials below provide medical societies with tools and resources to enact Truth in Adverting legislation and ensure patients able to rely on what their health care providers tell them.
Below is a sampling of the state advocacy tools that exist. Please contact Kristin Schleiter, JD, Legislative Attorney, with any questions related to this campaign.
Bill summaries (2011):
Connecticut H.B. 5045
Tennessee S.B. 505
Utah S.B. 134
Issue brief(s):
TIA campaign booklet - This booklet contains background information on the problem, survey data, model legislation and other resources for your use.
Model bill(s):
Health care professional transparency act
Survey:
Truth in advertising survey
Talking points:
Benefits of truth in advertising legislation for physicians
Other tools:
"50 state survey: TIA board certification laws" chart
Do you know your "Doctor?" - This comparison tool details the differences in education and training between physicians and non-physicians.
TIA Mississippi S. B. 2670 (May 4, 2012)
TIA Utah H. B. 126 (March 28, 2012)
TIA Massachusetts S.1113 (June 15, 2011)
TIA Nevada S.B. 367 (April 22, 2011)
TIA Nevada S.B. 367-Assembly (April 27, 2011)
